Policy Articles
Dot-Com Options for a Global Website
Lise Janody / 13th December, 2011 / 1 comment
It’s almost a cliché, but the most effective way of building a global web presence is to be as local as possible. It’s not an easy thing to do, though, and the process begs a few questions. First, how local do you really want to get? Read More…
Why Should I Care About Governance?
Graham Oakes / 1st November, 2011 / 0 comments
Imagine this: You manage the web systems for a transport utility. Bad weather has shut half the roads in the region. Your services are seriously disrupted. Traffic to the website is spiking as people try to find out what’s going on. Your servers are about to fall apa Read More…
Connecting the Dots in Digital Analytics
Phil Kemelor / 25th October, 2011 / 3 comments
What does it mean to have a “data-driven” organization? How do organizations operationalize the concept of “data driven”? In the digital channel, “data driven” is often linked with “digital analytics,” a term that has evolved out of web analytics. Read More…
